“Ben Reed is British and demented and not necessarily in that order. He is also one of the UK’s most charismatic and munificent bartenders, you should see this man shake a cocktail!”
There is glamour, sophistication and a real buzz around the cocktail lifestyle. From old school cocktail lounges to edgy urban hang-out bars, it’s an exciting world of impeccably made drinks, cutting edge design and genuine, un-manufactured atmosphere.
It’s also a world full of characters and Ben Reed has been at the heart of it for over 20 years. A masterclass, workshop or team building event with Ben Reed provides VIP access to the eclectic, progressive and stimulating world of a Global Cocktail Ambassador. Combining his world-renowned passion for the ‘art of the cocktail’ with a ‘behind-the-bar-scenes’ insight into the global cocktail lifestyle; he brings this intriguing and sometimes, deviant world to life through anecdotes and stories about the real characters that he meets on his travels on both sides of the bar.
Event formats include:
Global spirits tasting
The view from the bar
Case Study: Apple, Babington House
– 2 hour interactive session for 30 senior execs
– Topics included the science of the Mojito and the four ‘T’s of the Martini
– Combination of great cocktail stories and hands-on cocktail making
> Team activity that increased connection
> Learned a new skill
> Relaxation and great fun with colleagues
“One of the best team building events I have ever been on.”
“The guy was extraordinary. He entertained us like no one else. The magic happened.”